Comments on: Blogging From the AFP Bridge Conference http://www.rosettathurman.com/2007/07/blogging-from-the-afp-bridge-conference/ empowering a new generation of leaders Thu, 09 Feb 2012 21:15:29 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Rosetta Thurman http://www.rosettathurman.com/2007/07/blogging-from-the-afp-bridge-conference/#comment-184 Rosetta Thurman Thu, 03 Jan 2008 22:32:00 +0000 http://rosettathurman.com/blog/?p=67#comment-184 Actually the comments and concerns from people were not about the image to other donors, but in terms of the integrity of their mission. We were sorta evenly divided...some people said just show me the money while others were struggling with their boards on whether the company was totally contrary to their mission, i.e. a tobacco company partnering with a hospital. No easy answer... Actually the comments and concerns from people were not about the image to other donors, but in terms of the integrity of their mission. We were sorta evenly divided…some people said just show me the money while others were struggling with their boards on whether the company was totally contrary to their mission, i.e. a tobacco company partnering with a hospital. No easy answer…

]]> By: Jamon http://www.rosettathurman.com/2007/07/blogging-from-the-afp-bridge-conference/#comment-182 Jamon Fri, 28 Dec 2007 19:51:00 +0000 http://rosettathurman.com/blog/?p=67#comment-182 When you summarized Barbara Schroeder's presentation, you discussed nonprofits being more selective with corporate partnerships.<br/><br/>Relative to companies using nonprofits to clean up their bad image, my initial response to that is a partnership of this manner can be seen as a win-win for both parties. A partnership must have clearly defined benefits, so this appears to be acceptable.<br/><br/>On the other hand, I can see how association with a poorly perceived company can hinder the fundraising process, making the nonprofit less attractive to other potential donors, appearing to be "money-hungry" and not mission-driven, etc.<br/><br/>What were some of the comments presented at the conference around this topic? When you summarized Barbara Schroeder’s presentation, you discussed nonprofits being more selective with corporate partnerships.

Relative to companies using nonprofits to clean up their bad image, my initial response to that is a partnership of this manner can be seen as a win-win for both parties. A partnership must have clearly defined benefits, so this appears to be acceptable.

On the other hand, I can see how association with a poorly perceived company can hinder the fundraising process, making the nonprofit less attractive to other potential donors, appearing to be “money-hungry” and not mission-driven, etc.

What were some of the comments presented at the conference around this topic?

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