The Importance of Personal Business Cards

Jullien Gordon from Career Change Challenge presents a fantastic one-minute video lesson on why personal business cards are essential for personal branding. The video is part of Brazen Careerist’s Rock Your Career project on YouTube where you can get concise tidbits of career advice from young leaders. Click here if you can’t see the video below.

Jullien emphasizes the idea that having your own business cards is one of the most important things you can do for your personal brand (especially if you’re looking to change jobs or careers). He also mentions two types of business card products that I also recommend.

Vistaprint

My favorite place for business cards is Vistaprint. I’ve used them for the past 10 years because of their low cost, easy-to-use website and quick delivery. And when I say low cost, I mean low cost. New customers get 250 premium quality, color business cards free! You just pay for shipping.  Click here to order yours. They also have a ton of professional business card templates, but I always keep mine very simple.

MOO Cards

Other people swear by MOO Business Cards. I’ve heard good things about people using them, especially their mini cards. And the people who love them really love them. They’re more expensive, but the designs they have are beautiful and more sophisticated than anything Vistaprint offers.

What to Include

If you’re just now making up a set of personal business cards, you may be wondering what all you should include on them. Here are a few ideas that you can run with.

  • Your name
  • Your title, tagline, or motto (for example you can use blogger, writer or consultant OR fundraising professional)
  • Your blog address, if you have one
  • Your email address
  • Your phone number (if you want to give it out)
  • Your social networks (if you want to give them out)

As a visual example, here’s what my Vistaprint business cards look like below. I totally need to update them, but you get the gist.

Do you have personal business cards? How have you used them to advance your career?

  • http://twitter.com/palmtree78 Tamar Cloyd

    So glad you posted this! I love Vistaprint and have been using them for about 4 years now. Now that I have a blog and am using more social media stuff, I totally need to update it. Thank God I have an extra 5 bucks handy :=)

  • http://www.rosettathurman.com/2010/09/four-books-to-help-you-navigate-your-nonprofit-job-search/ Four Books to Help You Navigate Your Nonprofit Job Search | Rosetta Thurman

    [...] The Importance of Personal Business Cards [...]

  • http://jessicajourney.wordpress.com Jessicajourney

    Great post, Rosetta. I created a personal business card about one year ago, and I am so glad that I did. Everytime I hand it out, people always stop and ask me more questions about what I do. It helps give me a public presence – beyond the name of my current employer.

    I was at another nonprofit organization's VIP reception just this week. I ran into an acquaintance that I had not seen for months. The first thing he said to me: “I know you. I remember your business card. When did we meet?”

    A personal business card is a must for anyone serious about his/her personal branding!

    Thanks, Rosetta, for a great post! Best, Jessica

  • http://twitter.com/moredonors More Donors

    I finally got around to ordering mine a week or so ago… should be here next week. Can't wait – thanks for being the catalyst for me finally doing so! Here's a snapshot:
    http://moredonors.com/bcard.jpg

  • Lisa Meddin

    I am a great believer in personal business cards, whether for your career search or just to have on hand in case an opportunity arises to share your personal brand. I do have on issue with Vistaprint, though – I can spot a their designs a mile away…always know when someone gives me a card they designed using one of their templates. I suggest downloading a free trial of Microsoft Publisher and designing your own, then saving them as a .pdf that you can use as a template when your free trial ends.

  • http://www.tristaharris.org/how-to-build-your-network-from-scratch New Voices of Philanthropy » Blog Archive » How to Build Your Network (from Scratch)

    [...] 4) Get business cards [...]

  • http://www.jessicajourney.com/andwhyshouldihireyou/ And Why Should I Hire You? | Jessica Journey

    [...] Get your own business cards.  Rosetta Thurman’s got some advice for you. [...]

  • http://www.rosettathurman.com/2011/04/golden-opportunity/ 3 Ways to Be Prepared For When a Golden Career Opportunity Slaps You in the Face | Rosetta Thurman

    [...] Cards where you can get some really great-looking cards made up that won’t break the bank. Learn about what you should put on your personal business card here. After all, you never know when you’re going to be at a happy hour or conference and find [...]

  • Anonymous

    I am looking to become a life coach, and never thought of this!! Thank you for this advice!

  • http://myojchair.blogspot.com Anna

    You can also add a QR code to your card so people with fancy phones can scan it – it will link them right to whatever site you’ve embedded in the code (LinkedIn profile, website, whatever). 

  • http://www.rosettathurman.com rosettathurman

    Great tip, Anna! Thanks for sharing with us :)

  • http://www.rosettathurman.com/2011/11/invisible-people-dont-get-seen/ Invisible People Don’t Get Seen — Rosetta Thurman

    [...] at least one networking event on your calendar every month and exchange business cards with as many people as you [...]

  • http://www.rosettathurman.com/2011/11/five-smart-strategies-to-build-your-nonprofit-network-the-old-fashioned-way/ Five Smart Strategies to Build Your Nonprofit Network the Old-Fashioned Way – Rosetta Thurman

    [...] Nonprofit conferences are the mecca of networking. You get to learn from some of the top leaders in the field as well as build relationships with others in the sector. Of course, conference attendance can get a little pricey, but having the opportunity to meet hundreds of nonprofit professionals in one place is usually worth it. You will meet your peers, as well as experienced nonprofit leaders who could be your next boss! Some of the top-notch annual nonprofit conferences to attend include: Independent Sector, NTEN Nonprofit Technology Conference, and annual meetings held by your state nonprofit association. But please, whatever you do, don’t forget your business cards! [...]

  • http://www.rosettathurman.com/2012/01/11-tips-for-a-successful-nonprofit-job-search/ 11 Tips for a Successful Nonprofit Job Search | Rosetta Thurman

    [...] cards are still the numero uno way of marketing yourself and exchanging information when you’re in an in-person networking situation. Especially if [...]

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