“Brand yourself for the career you want, not the job you have.” – Dan Schawbel
I’ve been talking about personal branding a lot on the blog lately, so I figured now would probably be a good time to offer some additional training to help those of you who wish to go deeper in putting the information into action for your own career.
I have recorded one of my most popular online workshops and it is now available for purchase.
Personal Branding 101: How to Use Social Media to Accelerate Your Career
Having trouble getting your name out there for juicy jobs, consulting gigs or leadership opportunities? If so, your personal brand may need some work! This session will explain the origins of personal branding, explore ways to “audit” your current personal brand and inspire you to leverage social media for your career. You will also find out how you can grow your professional network and become known as the “go-to” person in your field using four of the most effective online tools available today: blogging, Twitter, Facebook and LinkedIn. By the end of this workshop, participants will have several strategies to add to their personal branding plan. This session will show you how to enhance your online presence if you already have one and how to get one if you don’t!
In this webinar, you will learn:
- The origins of personal branding and how it can accelerate your career
- A simple three-step process for developing or refining your personal brand
- The secret of “social proof” and how to use this age-old concept to further your career
- A powerful, yet often overlooked strategy for becoming known as an “expert” in your niche
- How to use the four main social media tools to build your personal brand in order to advance your career
As soon as you purchase, you will get immediate access to the 90-minute, pure content webinar recording + the PDF handout with all the training slides!
