Celebrating National Hispanic Heritage Month: Meet Armando Rayo, United Way Capital Area, Austin

This is the third interview in this month’s series celebrating the leadership of Hispanics in the nonprofit sector. I’m profiling several nonprofit leaders who I admire for the impact they make on their communities every day. You can check out all of the interviews in the series here.

Meet Armando Rayo, Director of Community Engagement at United Way Capital Area, Austin

Armando Rayo is the VP of Engagement at Cultural Strategies and Director of Community Engagement at United Way Capital Area/Hands On Central Texas in Austin, TX. In this candid interview, he shares his path into the nonprofit sector and his ideas for how we can move forward in doing the work of social change.

Age (or what generation you belong to)

I’m 37, Gen Equis!

City, State where you live

Austin, TX

How did you make your way into the nonprofit sector?

Like most people, I just landed in it. I always cared about the community and volunteered and when a job opened up at United Way, I applied. Been there for 13 years and really found my calling working with diverse communities and getting people mobilized in the community.

What is your current position and day-to-day work?

I am the director of community engagement at United Way Capital Area and v.p., engagement at Cultural Strategies. I develop and implement community engagement and multicultural engagement strategies that inspire people to become involved in the community, from grassroots to social media. I work with volunteers, nonprofits, churches, businesses, entrepreneurs and everyday people that want to do something to help their community. In my day to day, I develop new and innovative ways to engage people in the community through implementation of community engagement programming including LIVE UNITED Film Series, Latino Engagement Initiatives, Days of Service, Volunteer Leader and Nonprofit trainings. In my role at Cultural Strategies, I help nonprofits understand and reach out to Latino and Multicultural communities through communication strategies, campaigns and developing volunteer and board strategies that will make organizations more inclusive and relevant to these communities.

What is your educational background and area of expertise?

I specialize in building capacity & creating change with a focus on Hispanic Engagement, project management, leadership development & social innovation. I have over 13 years experience and expertise in community engagement, volunteerism & social media, and have developed innovative engagement strategies (grassroots to social media) & multicultural programming for many nonprofits & businesses including, United Way Capital Area, MPower Foundation/RISE, Hahn,TX, Lance Armstrong Foundation, Goodwill Industries of Central Texas, CASA of Travis County, OneStar Foundation & Active Life Movement. I develop and facilitate nonprofit capacity building trainings at local & national conferences that have included United Way Worldwide, Points of Light Institute/Hands On Network, OneStar Foundation, United Neighborhood Centers of America, Keep Texas Beautiful and Gov 2.0. Because of my role and expertise in the community, I have been fortunate enough to be sourced in the The Chronicle of Philanthropy, NPR’s MarketPlace, The New York Times, Austin American-Statesman and Austin Monthly.

The Chronicle of Philanthropy has reported that 82% of nonprofit CEOs are white. What does that mean for Latino leaders and other people of color who aspire to leadership roles in the future?

I think there’s a lot of opportunity! Latinos should embrace the opportunity to work and serve the nonprofit sector and open doors so more Latinos can participate in the sector and the greater community. I also think it needs to happen within the sector – nonprofits need to engage more Latinos, build real, authentic relationships with Latino communities and engage them as volunteers and board members.

What would you like to see changed in the nonprofit sector?  How can we take action to implement that change?

By 2050, 132.8 million Hispanics will live in the U.S., making Hispanics the largest ethnic-minority in America. The new America is a “multicultural America” and that change needs to be reflected in the nonprofit sector in order for it to stay relevant. I would like to see nonprofits engage more Latino and multicultural communities to serve in leadership capacities such as volunteers, board members and advocates.

The following are some ways nonprofits can start connecting with Latinos in their communities…

Relationships

Building relationships with Hispanics is not much different than building relationships with other groups. When you build authentic relationships with Hispanics, treat them as valued stakeholders and keep their needs in mind. Once the trust is built, they will support you and open doors for you and your organization. Keep in mind that we like our platicas so get to know us first before you engage us in the business at hand.

La Cultura

Hispanics are as diverse as the American melting pot; we have varied traditions and experiences. One thing we have in common is that we value culture; and not one culture fits all. Hispanics born and raised in the U.S. will have different experiences from newly arrived immigrants from Mexico, Central or even South America. A Latino living in Los Angeles will have different cultural traditions from other Latinos living in Miami, Houston and yes, even Akron, Ohio.

Go to la gente

Find out where Latinos live; where they gather and go to them. Hispanics live in rural and urban areas, Latino neighborhoods and they gather in places they trust. Do some research, show up and start building relationships.

Collaborate

Forge relationships (notice a common theme?) with organizations deep-rooted in Hispanic communities. Learn from organizations that were founded in Latino communities and ones that have built trust with this population (i.e Hispanic professional groups, Catholic Diocese, LULAC, El Concilio, NCLR, etc.)

Be a resource

It takes two to form the relationship. Nonprofits have needs and so do Hispanics. Take the time to listen & understand what the needs, wants and aspirations are for Hispanic communities. Ask yourselves, “How can I be a resource for Hispanics in my community?” By helping and being a resource, you’re showing that you care about this community and you’ll create advocates along the way.

You can follow Armando on Twitter @elmundodemando

Celebrating National Hispanic Heritage Month: Meet Victor Corral, Insight Center for Community Economic Development

This is the second interview in this month’s series celebrating the leadership of Hispanics in the nonprofit sector. I’m profiling several nonprofit leaders who I admire for the impact they make on their communities every day. You can check out all of the interviews in the series here.

Meet Victor Corral, Program Manager at the Insight Center for Community Economic Development

Victor Corral is the Program Manager for the Insight Center’s Closing the Racial Wealth Gap Initiative, which is a national effort to close the racial wealth gap in a generation. In this candid interview, he shares his path into the nonprofit sector and his ideas for how we can move forward in doing the work of social change.

Age (or what generation you belong to)

27 – “Millennial”

City, State where you live

San Francisco, CA

How did you make your way into the nonprofit sector?

An internship in college gave me a fellowship to work at a local nonprofit over the summer. I continued as a part-time employee after my fellowship was over, and eventually was hired full-time upon graduation.

What is your current position and day-to-day work?

What we do:

I’m a Program Manager for the Insight Center’s Closing the Racial Wealth Gap Initiative, which is a national effort to close the racial wealth gap in a generation.

Our strategies are three-fold.

1) Educate the public on the racial wealth gap

2) Develop and promote policies (mainly at the federal level) that help families build assets and close racial wealth disparities and

3) Inject experts of color into public policy debates on economic issues because we believe that “diverse voices lead to more equitable solutions.”

My day to day:

I help coordinate and implement our federal policy strategy and our communications strategy, both internal (our Experts of Color Network) and external (public engagement). On the communication side, I help write our research reports and newsletters, maintain our social media accounts, find media opportunities for our members, and present at conferences. With my “policy” hat, I help develop our policy recommendations and strategy, write letters to Congress, set up Congressional briefings and meetings, build relationships with Congressional staff, and find opportunities for our members to engage with policymakers.

What is your educational background and area of expertise?

I have a BA in Political Science and an emphasis on social policy. My “expertise” is the development and implementation of policy and communication strategies that effectively raise awareness of an issue (the racial wealth gap), and the advancement of policy solutions to address that issue. I think this comes from having a strong “race” lens to all the work I do, and being an effective writer that can frame messaging appropriately for different audiences.

The Chronicle of Philanthropy has reported that 82% of nonprofit CEOs are white. What does that mean for Latino leaders and other people of color who aspire to leadership roles in the future?

Well, what it means is that there are not enough Latinos (and people of color) in the nonprofit world to move up the ranks, AND that the emphasis on leadership development is lacking in organizations. I know that there are several groups, like Rockwood, that are dedicated to rectifying this but it’s outside of an organization. Unless nonprofits put the time and resources to build their own leaders, a serious gap will remain. I know from my own personal experience that “leadership development” is not really a part of the core values of many organizations.

What would you like to see changed in the nonprofit sector?  How can we take action to implement that change?

Changes in the work

My wish is to have the nonprofit sector (including foundations) have a race and gender equity lens in all the work that they do. Differences in access, opportunity, and outcomes are found in every aspect of society and therefore, groups that are working to address any and all issues should make addressing disparities and ensuring equity an integral component of their work.

Changes in organizations

In my experience, I’ve noticed that nonprofits are very dedicated to the work that they do. And they should be, because for the most part, it is important work. But sometimes this comes at the expense of building a great organization. We should be dedicated to building great, visionary organizations with a strong sense of purpose and mission and leaders in organizations should be doing everything in their power to create a space that allows for creativity, innovation, collaboration, and excellence so that people within can perform at the highest level possible. If this is done right, an organization will be sustainable and able to keep pace with the field, because in the end, our work will always change (though vision/mission shouldn’t), but that change should spell the end of an organization.

Related to that, I feel the nonprofit sector is much less rigorous in its evaluation of its work and slower to change (proactively as opposed to changing b/c of funding cuts). We need to be adamant about keeping what works, and throwing out what doesn’t, otherwise we are wasting our time and other people’s money.

Celebrating Hispanic Heritage Month: Meet Alfonso Wenker, PFund Foundation

This is the first interview in this month’s series celebrating the leadership of Hispanics in the nonprofit sector. I’m profiling several nonprofit leaders who I admire for the impact they make on their communities every day. You can check out all of the interviews in the series here.

Meet Alfonso Wenker, Director of Programs at the PFund Foundation

Alfonso Wenker is the Director of Programs at the PFund Foundation and a nonprofit blogger at From Our Perspective. In this candid interview, he shares his path into the nonprofit sector and his ideas for how we can move forward in doing the work of social change.

Age (or what generation you belong to)

I am a proud Gen Y –er, age 23, born in 1986.

City, State where you live

I currently reside in downtown Minneapolis, Minnesota.

How did you make your way into the nonprofit sector?

I started by doing student organizing during college at the University of St. Thomas – Minnesota. I was a leader with our LGBT student group and also worked with our student government around diversity and inclusion. Through the LGBT student group I met community and nonprofit leaders. In 2006 I was invited to a roundtable meeting of LGBT campus leaders. At this meeting we talked about the need for statewide work on college campuses around LGBT issues. We launched the Minnesota GLBTA Campus Alliance that month and I was one of its founding board members. As student co-chair of the organization’s first board I was in charge of finding funding, building partnerships, helping to plan a conference and securing a 501(c)3 for the group. It was a crash-course in “nonprofit 101” and I fell in love. I met so many people and was learning something new every day.

It was through my work with the Minnesota Campus Alliance that I met staff from OutFront Minnesota, Minnesota’s largest and most powerful LGBT advocacy group. During the 2006 – 2007 school year, as a sophomore, I interned for OutFront in the development department. I assisted with membership mailings and events as well as foundation and donor prospect research. I was especially intrigued by what I was learning about the foundations I researched. Philanthropy’s role in supporting social justice worked sparked my interest. I wanted to know more. That summer (2007) I volunteered at an event for PFund Foundation and met the executive director. I was so excited to meet the ED. PFund was doing LGBT grantmaking across the Upper Midwest and I had helped the Minnesota Campus Alliance and OutFront Minnesota prepare grant proposals to PFund in 2006.

Later that summer, I attended a conference for LGBT people of color during Twin Cities Pride weekend. The ED from PFund was there at the conference. He approached me with a flyer and said, “We’re hiring, you should think about it.” Two months later in August of 2007 (one month before my Junior year of college started) I was hired as the half-time programs manager for PFund Foundation. In this role I would facilitate grant and scholarship review processes, manage all the process files and paper work, and build the Foundation’s newly launched Racial Equity Initiative, part of a larger campaign by the national affinity group Funders for LGBTQ Issues, aimed at increasing the capacity of autonomous LGBT communities of color organizations through increased grantmaking and technical assistance.

What is your current position and day-to-day work?

In July 2010 I was promoted to director of programs at the PFund Foundation. In this role I provide oversight, strategic direction, planning and implementation of all foundation programs, including grantmaking, scholarships, leadership development, technical assistance and capacity building programs. Additionally, I manage the convening and reporting work PFund does. I most recently oversaw I project we were doing around LGBT aging that resulted in the report, “Equality as We Age.”

A large part of my time is spent working with LGBT nonprofits and programs working with them to strengthen the social justice work they do in the community.

What is your educational background and area of expertise?

I have a Bachelor of Arts degree from the University of St. Thomas – Minnesota in journalism and mass communication with a concentration in public relations.

I’m currently honing my facilitation skills and enjoy guiding groups and coalitions through strategic processes to define values, outcomes, goals and objectives for their work. I’ve also immersed myself in practices and frameworks that explore how a successful social justice movement works at the intersection of multiple identities.  So often we label things as a gay issues, a race issue, a gender issue, a class issue. But, what about folks living at the intersection of a multitude of identities? What about the working-class Latina lesbian? Which issues are hers?

I get excited about building the capacity of social movements to address the pervasive inequities faced by so many folks.

The Chronicle of Philanthropy has reported that 82% of nonprofit CEOs are white. What does that mean for Latino leaders and other people of color who aspire to leadership roles in the future?

It may sound trite, but we need to keep showing up. We need to show up in the places where maybe folks think we’re too brown, or too young or too gay. We need to assert our leadership, claim our accomplishments and not be afraid of “raising our hand” when we might be the experts on something. Older and white doesn’t mean smarter or better. We need to continue to write and offer critiques of the sector. We need to apply for jobs that have traditionally been held by white folks. We need to tell one another that we are worth it. We need to have serious conversations with the nonprofits we are involved with about what they value around diversity and inclusion.

I recently had a moving experience while at a conference. I was sitting next to another young man of color and he was encouraging me to take a career risk. He is only 10 years older than me but he said, “when I was your age, I didn’t have any other gay men of color telling me I could take risks.” This was inspiring, and we all need to do more of this.
We need to support one another in taking risks and challenge the nonprofit infrastructure that for too long has paid lip-service to increasing leadership of color. It’s about accountability. It’s about exploring the intersections of inequity and inequality and recognizing that if the role of social justice nonprofits is to create a more just and equitable society for those most marginalized, then those folks need to be at the helm of organizations making the decisions for the betterment of our communities.

Together we must challenge being tokenized. We should resist taking a job or volunteer role to fill a diversity quota (I recently blogged about this at From Our Perspective) but pursue and take on roles that give us a chance to excel in our areas of expertise.

What would you like to see changed in the nonprofit sector?  How can we take action to implement that change?

We are in a unique political moment; a time where I think folks are expecting nonprofits to be strategic, focused and results-oriented.

It is no longer enough for a nonprofit to have a diversity policy, say it’s “welcoming to everyone” or receive training around a certain community. It’s time to move from theory to practice. Many nonprofits tout having participated in extensive diversity and inclusion efforts, yet we rarely see leadership at the top change. If our organizations are going to continue putting time and resources into “diversity and inclusion” then we need to hold them accountable. When an organization creates its development plan, we don’t say, “hey it’s ok you didn’t make your revenue goal” or when we’re evaluating our programs we don’t say, “well we didn’t exactly get more teens off the streets and into jobs, but we’ll do it next year.” No, we set fundraising and evaluation plans and goals and stick to them. If we don’t meet them we ask ourselves hard questions about why, we hold our leadership accountable to the plans and we make organizational changes.

Why then, don’t our nonprofits hold themselves to the same standards when it comes to matters around diversity, inclusion and equity? Why is it ok not to act on new plans or training on these matters but not when it comes to things like fundraising or evaluation we hold ourselves accountable to the plan?

Our nonprofits should have clear and actionable plans about moving people of color, LGBT people and women into key, visible leadership and policy-setting positions. And in the same way we track our success each year along the lines of fundraising, program evaluation etc., we should also track our success in transforming our organizations and the sector as a whole.

This is a shared responsibility. As folks of color and LGBT folks we need to mentor one another, encourage new leaders, provide opportunities to succeed and usher in new leaders and ideas. And at the same time, white folks, straight folks and men need to hold ownership over the sector’s success. Together we’ll need to be accountable one another, to our constituents and to the sector. We all need to own the transformation or it won’t happen.

I’m working toward a day when the sector’s power dynamics have shifted. I’m striving toward seeing more CEOs of color, more LGBT CEO’s, younger CEO’s, poor and working-class CEOs. In order for this to happen there will have to be a shift in how we value leadership, who we see as leaders, how we define what a leader is and what it is we demand of our leadership.

You can follow Alfonso on Twitter @alfonsowenker

Celebrating National Hispanic Heritage Month by Honoring Hispanic Nonprofit Leaders

Yesterday was the first day of National Hispanic Heritage Month, which is observed every year from September 15 to October 15. According to the official website:

The observation started in 1968 as Hispanic Heritage Week under President Lyndon Johnson and was expanded by President Ronald Reagan in 1988 to cover a 30-day period starting on September 15 and ending on October 15.

The day of September 15 is significant because it is the anniversary of independence for Latin American countries Costa Rica, El Salvador, Guatemala, Honduras and Nicaragua. In addition, Mexico and Chile celebrate their independence days on September 16 and September18, respectively. Also, Columbus Day or Día de la Raza, which is October 12, falls within this 30 day period.

Each year also has a different theme of celebration. This year’s theme is quite fitting for what I blog about here:

“Heritage, Diversity, Integrity and Honor: The Renewed Hope of America”

So this year, I’m excited to have the opportunity to once again be profiling the leadership stories of many amazing Hispanic nonprofit leaders who are making a difference in our sector and indeed, in our world.

2009 Interviews

I want to kick off the celebration here by showcasing the interviews I conducted last year with four Hispanic nonprofit leaders:

Hispanics in Philanthropy

I also want to highlight an important affinity group that supports Hispanic nonprofit leaders: Hispanics in Philanthropy (HIP). HIP’s mission is to strengthen Latino communities by increasing resources for the Latino and Latin American civil sector; by increasing Latino participation and leadership throughout the field of philanthropy; and to foster policy change to enhance equity and inclusiveness.

HIP also publishes a fantastic monthly e-newsletter, HIP Headlines. The newsletter is sent to funders, grantees, members and others in HIP’s network across the U.S. and Latin America each month. HIP Headlines keeps HIP’s network informed of its work and of important issues effecting Latinos in the field of philanthropy. Sign up for HIP’s monthly newsletter here.

Stay tuned all this month for lots of interviews with inspiring Hispanic leaders from all corners of the nonprofit world as we celebrate National Hispanic Heritage Month right here on rosettathurman.com!

28 Days of Black Nonprofit Leaders: Phaedra Ellis-Lamkins

Phaedra Ellis-Lamkins

Phaedra Ellis-Lamkins is the Chief Executive Officer of Green For All in Oakland, California.

From the Green for All website:

Since taking leadership in March 2009, Phaedra has led the organization to a stirring string of victories. Chief among these was assembling a civil rights coalition that successfully lobbied for two significant improvements to the House version of the American Clean Energy and Security Act: securing funding for job training, and guaranteeing broad access to clean energy jobs. These are the Act’s only provisions creating opportunity for low-income people and people of color.

Under Phaedra’s leadership, Green For All has also won major legislative victories in Washington State and New Mexico. With Green For All’s help, both are pioneering state-level green jobs and energy-efficiency programs. Washington’s, in particular offers other states a model for not only creating clean energy jobs, but also responsibly investing federal Recovery Act dollars for long-term environmental and economic health.

Prior to joining Green For All, Phaedra was head of the South Bay AFL-CIO Labor Council and Working Partnerships USA. While there, she earned her reputation as one of the nation’s most inspirational and creative problem solvers for working families. She also earned a wealth of experience that will help her lead Green For All to new heights:

  • Expanded job opportunities in the realm of green improvements. Working Partnerships USA’s efforts to integrate environmental projects included additional training for roofers on solar panel installation, retrofit programs and state policy advocacy.
  • Expanded the Living Wage. Phaedra’s experience crafting and making the case for policy centered on economic justice will be key in making sure the new green economy benefits everyone.
  • Launched the Partnership for Working Families.Phaedra co-founded the Partnership for Working Families, a national coalition to bring good jobs and community benefits to local economic development. This is the sort of national, inclusive scale-building that allows non-profit organizations to maximize their resources while driving a specific agenda more broadly.
  • Community Benefits Agreements and Team San Jose. Phaedra led the fight to create one of the first Community Benefits Agreements in the country. That agreement provided community standards for a large-scale economic development project in San Jose. Now she is bringing her innovative thinking about how public investment can assure benefit to workers and the community to the green jobs movement.

The scope and scale of Phaedra’s many achievements have won her wide praise. San Jose Magazine named her one of the 100 most powerful people in Silicon Valley. The Silicon Valley Business Journal called her one of “40 to watch under 40.”

As a woman of color, Phaedra has distinguished herself as an innovative leader in California and led the way for emerging leaders in the American progressive movement, directing campaigns to win policy victories on local, regional, and state levels. She has been featured in The Wall Street JournalThe San Francisco ChronicleSan Jose Mercury News, and Essence, and on ABC, CNN, MSNBC, and NBC.

An alumna of American Leadership Forum, she has served on the boards of the Progressive Technology Project, New World Foundation, the Women’s Fund of Silicon Valley, the City of San Jose General Plan Update Task Force and the Central Labor Council Advisory Committee. She serves on the board of the Leadership Council of California Forward and is Chair and Co-Founder of the Partnership for Working Families.

See also: Follow Phaedra on Facebook

See also: Phaedra’s 2009 speech at the Tides Foundation’s Momentum conference (video)

Photo credit: Green for All

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