Social Media 101 | Rosetta Thurman

Join Me and TechSoup March 21 for DIY Blogging for Nonprofits

Mar 20 0

I’ve been talking about social media a lot lately – not just for personal branding and entrepreneurship, but for nonprofit marketing, network-building and thought leadership. Last month, I was on a panel at the Council on Foundations 2012 Family Philanthropy Conference talking about “Tools of Engagement: Family Dynamics and Social Networking” and next month, I’ll be presenting “Social Media 101 for Nonprofit Leaders” at the Towards Nonprofit Excellence Conference at James Madison University. What [...]

Your Tweets Are Not Your Own

By rosettathurmanLeave a Comment

Nov 8 26

This post is part of my ongoing Social Media 101 series to encourage leaders to learn more about social media and use it effectively in their life and work. I love Twitter. It’s one of the social media tools I use most frequently to grow my professional network and build my personal brand. But there’s one thing I’ve noticed lately: some people are putting some weird disclaimers in their Twitter profiles. I mean, we only have 160 characters [...]

Four Ways to Use Social Media to Build Your Personal Brand in the Nonprofit Sector

By rosettathurmanLeave a Comment

Nov 2 3

This post is part of my ongoing Social Media 101 series to encourage leaders to learn more about social media and use it effectively in their life and work. “Brand yourself for the career you want, not the job you have.” – Dan Schawbel One of the things Trista and I talk about a lot in our book, How to Become a Nonprofit Rockstar: 50 Ways to Accelerate [...]

Who Are You on Social Media?

By rosettathurmanLeave a Comment

Aug 30 10

This post is part of my ongoing Social Media 101 series to encourage leaders to learn more about social media and use it effectively in their life and work. For the past few weeks, I’ve been avoiding the shiny new social network everyone’s been talking about: Google Plus. Or is it Google+? Either way, the network already boasts millions of users who are raving about the experience. Yet, [...]

Social Media 101 for Mental Health Professionals

By rosettathurmanLeave a Comment

Jun 15 3

This post is part of my Social Media 101 series to encourage leaders to learn more about social media and use it effectively in their life and work. Last week, I was invited to the Psychiatric Institute of Washington to give a “Social Media 101″ presentation for about 30 mental health professionals. The group was a mix of folks who had a private practice [...]

Beyond Social Media: Blogging as Thought Leadership

By rosettathurmanLeave a Comment

May 24 10

This post is part of my Social Media 101 series to encourage leaders to learn more about social media and use it effectively in their life and work. Whenever I tell someone that I’m a blogger, there’s usually one of two reactions. They are impressed, intrigued and want to know more. They think it’s stupid and a complete waste of time. Most people (and therefore organizations) still [...]

Do You Have a Social Media Mission Statement?

By rosettathurmanLeave a Comment

May 16 7

This post is part of my ongoing Social Media 101 series to encourage leaders to learn more about social media and use it effectively in their life and work. What many leaders still don’t understand about social media is that online networks are just like offline ones. All different types of professionals get on Twitter, Facebook and LinkedIn to meet people, share resources and connect with colleagues. Businesses use it to market themselves, sell [...]